The visual arts have long been a source of inspiration, sustenance, and adventure for founder Candace Hoffman. As a young child, she loved taking things apart and putting them back together again. So it’s no surprise that, driven by her curiosity about how design and code interact, at the age of twelve she created her first website from scratch.
Only later as an adult designing for global retail giants did she come to understand the central role that design plays in scaling systems and sharing information effectively. Instead of just “making things pretty” her focus shifted to viewing creativity through the framework of problem-solving and crafting universal languages.
Candace holds a BFA in graphic design from the Savannah College of Art & Design with a supplementary education from the Rhode Island School of Design. With a background in both commercial and fine art, Candace is able to create authentic narrative-driven projects for a variety of clients worldwide.
Advertising, Art Direction, Branded Environments, Branding, Consulting, Design Collaboration, Digital Media, Experimental Marketing, Graphic Design, Icons, Illustration, Image Manipulations, Logotypes, Online Design Systems, Optimization, Mixed Media, Packaging Design, Presentation & Pitch Decks, Photography, Print Collateral, Retouching, Social Media Content, Strategy Development, User Experience & Interface Design, Tutoring, Videography & Editing, and Website Design & Management
Accepting freelance clients on a limited basis. Based in Denver, CO. Available for travel internationally.